Getting to the decision maker in companies has never been so challenging for sales professionals in the past 18 months. We speak to many sales directors every day and based from feedback it appears that in some companies the decision making has moved up the chain as companies pull in the reigns of buyers.
This is a new challenge to seasoned sales professionals who may have already established a good working relationships with a previous buyer only to find their contact no longer makes the decisions.
Read this relevant blog written By Scott Sheaffer on
7 Sales Tips for Getting To Decision Makers, there are some valid tips in here you might not have thought about.
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